Non-Fungible Token (NFT): What It Means and How It Works

NFTs (Non-Fungible Tokens) are becoming a hot topic in the marketing world as a novel tool for building awareness and generating data.

John LeeOctober 4, 2022

Crypto and Why it's the Future of Everything

Crypto payments are redefining the payments landscape. They cannot be controlled by any centralized institution or government, which means that no one can prevent you from making payments around the world with them.

John LeeAugust 25, 2022

Facebook 'Meta Advantage' Automation Ad Suite: Does It Work?

The simple response to that question is "it depends." Under the pretense of greater campaign efficacy and cost-effectiveness, Facebook Automation is primarily meant to induce increased advertising investment.