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Metavari Media

Media & advertising insights.

Ideas and practical questions for a changing media landscape. Explore perspectives on advertising automation and emerging technology, with publication dates, update notes and sources.

Cryptocurrency Payments: What Brands Should Consider
Cryptocurrency Payments: What Brands Should Consider

Updated September 2026: questions about customer demand, checkout experience, support and measurement before considering crypto payments.

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John LeeAugust 25, 2022
Meta Advantage+ Automation: How to Evaluate Performance
Meta Advantage+ Automation: How to Evaluate Performance

Updated September 2026: a practical framework for evaluating Meta advertising automation against business goals and conversion quality.

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John LeeAugust 22, 2022Comment
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9178410443 john.lee@metavarimedia.com
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